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Category Archives: Cover Design

Tuesdays our Cover Design posts. Currently they are being written by Rachel Giles.

What’s in a Focal Point?

Tweet When you see a book, a photo, or a webpage, your eyes seem to instantly see it all. In reality, there’s always something you look at first before moving onto the next object a millisecond later. Often our eyes start at the top left corner of the page because, through multiple millennia, we’ve trained most of […]

Keeping It Consistent

Tweet We’ve covered and emphasized and delved into the whys of good book cover design for the individual book. But what about your second or third book? Even though you attracted readers to previous books, you can’t slack off on the book cover design, hoping your name or your series’ popularity will carry you along. […]

Who’s Your Reader? Designing Your Cover for Your Target Market (Part 2)

Tweet Last week we scratched the surface of what a target market is. I introduced you to the concept of demographics and psychographics of finding your reader audience. But how does knowing your demographic info translate into a cover design? It’s one thing to know who would be interested in your book, but another to […]

Who’s Your Reader? Designing Your Cover for Your Target Market (Part 1)

Tweet How often do you hear this from other authors: “Oh, I think everyone will like my book if they only read it.” Well, maybe nobody actually says it, but it’s tempting to think that anyone should enjoy your book if given the chance. In reality, however, different segments of the population enjoy definite types […]

The Cover Uncovered: Shopaholic Edition

Tweet “The Cover Uncovered” will be a monthly post where I dissect the cover of a relatively recent book and take a look at what works, what doesn’t, and what you can learn from it. Every month, we here at Unstressed Syllables are given a literary genre to loosely focus on in our work for […]

How to Design a Cover by the Genre

Tweet At this point, you’ve thought about what type of cover you want based on what your competition is doing. But looking at your competition is a small step in the larger part of making sure your book stays relevant to its genre. Without a solid idea of how your book genre relates to your finished cover, you […]

Scoping Out the Competition

Tweet There’s not a profession that doesn’t scope out their competition from time to time. Whether you’re a basketball team, a cereal company, or an internet giant, you need to know what your competition is up to in order to be relevant and on top of your book cover game. So head to your local bookstore (whether you […]

Everything’s Written. What Now?

Tweet You’ve written your book, taken it through the editing process, and you feel its finally time to send your hard work off into the world. Now you’re presented with a completely different task on the road to publishing your book–taking a snapshot of the world you’ve created and putting it on the front and center […]

The Cover Uncovered: Quiet

Tweet “The Cover Uncovered” will be a monthly post where I dissect the cover of a relatively recent book and take a look at what works, what doesn’t, and what you can learn from it. Non-fiction book covers can be tricky beasts. Most times there aren’t characters or scenery to show off, and it can […]

Saving Sanity: How to Talk to Your Designer

Tweet If life were simple, the design process would go something like this: You: “Hi, Designer. I want a book cover.” Designer: “Let me telepathically absorb exactly what you’re looking for and add a couple things to make it better.” The perfect finished cover is delivered in a day or two. Cue the high five. […]